The bundling tool era is ending.
The bundling intelligence era is starting.

20%+ AOV lift in 60 days. Or we keep working free until you get there.

Recommendations in seconds. Live bundles in 24 hours. $153M+ in bundle revenue across 8,000+ Shopify stores: the SKU logic, the customer journey, the placement, dialed for your category and price point.

20%
AOV lift, guaranteed
$153M+
In bundle revenue generated
4.9
On the Shopify
App Store
8,000+
Shopify merchants
What we hear every week

Most Shopify brands run bundles.
Almost none run them at full potential.

Five things we hear every week from $5M–$50M Shopify operators. If any sound familiar, you're already halfway to fixing them.
Tried bundles before
"We launched a bundle six months ago. Got traffic. Almost zero add-to-carts. Now it just sits there."
Founder · $8M Shopify Plus brand
Strategy problem
"I threw three bestsellers together at 10% off. Customers ignored it. Turns out that wasn't a bundle, that was a discount in disguise."
Head of Growth · $12M DTC brand
Flying blind
"I have no idea which products my customers actually buy together. I'm guessing at this point."
eCommerce Director · multi-brand operator
Margin anxiety
"I want to bundle but I'm scared of destroying my margins. I genuinely don't know how to price it right."
Founder · $5M skincare brand
Customer confusion
"My customers ask me on Instagram what they should buy together. Why isn't my store answering that for them?"
Founder · $9M Shopify Plus brand
The diagnosis

Bundles don't fail.
Poorly designed ones do.

And design is mostly invisible until you've seen thousands of stores.
After diagnostics across 8,000+ Shopify stores, we see the same five mistakes,  over and over. None are obvious unless you've seen them at scale. We have.
Get your store diagnosed
01
Wrong SKU pairings: gut, not data.
You paired what seems logical to you, not what your customers buy together. Order history tells a different story. We read it before recommending anything.
02
Generic naming nobody sees themselves in.
A "3-Pack Bundle" is invisible. A "Starter Kit," "Date Night Box," or "Complete Set" gets clicked. When the name doesn't match how your buyer is thinking about the purchase, they scroll past.
03
Bundles buried where shoppers don't go.
Bundles convert when they appear during the purchase decision: product page, cart, post-checkout. Hiding them in a "Bundles" collection nobody visits is the most common mistake we see.
04
Discount too small to matter, or too deep to profit.
There's a precise sweet spot between "not worth it" and "killing margin." For most categories it's narrower than merchants assume. We've tested it across thousands of SKUs. We know where it sits for stores like yours.
05
No retention mechanic. Leaving LTV on the table.
The highest-LTV brands convert bundle buyers into repeat customers in the same flow: through subscriptions, post-purchase upsells, replenishment reminders. If your bundles are one-and-done, you're paying acquisition costs all over again every order.
What's changed

Bundling used to be a UI problem.
Now it's an intelligence problem.

How to build a bundle has been commoditized.
The hard question is — what to bundle?
Generic bundle apps give you a builder. We give you the strategy that goes into the builder.
/// The five questions a UI can't answer
01
Which anchor SKU pulls which accessory.
02
Which discount the data justifies (and which it doesn't).
03
Which placement converts.
04
Which season suppresses.
05
Which customer segment to serve.
The answer is in your order history — but reading it requires an engine, not a UI.
Inside the engine

Generic apps see your store.
We see 8,000 stores like yours.

Three signals shape every recommendation. Three rules govern every output. This is the engineering most bundle apps don't build.
/// The three signals · what the engine reads
01 ─ Your data
What your customers buy together.
Order patterns, attach rates, AOV bands, repeat-buyer behaviour. We read your full order history before recommending a single SKU pair.
100%
Of recommendations
grounded in your orders
02 ─ Lookalike priors
What worked for stores like yours.
For every store, we find the closest peers: same vertical, similar catalog, similar price point. We've already seen what worked for them.
8,000+
Stores in thematchable cohort
03 ─ Per-category patterns
What scales in your vertical.
Which bundle types convert, where they belong on your site, and how to price them. Calibrated to your category, not industry averages.
$153M
Of bundle performancein the priors
/// The three rules · what every output must pass

Every recommendation passes three checks.
Or it doesn't ship.

We don't recommend strategies our own engine can't justify.
01
Check · Cross-validation
Two data sources. We trust the reconciliation, not either one alone.
We compare what your storefront shows against what your orders do. When they disagree, deterministic rules decide which to trust. Not averaged. Reconciled.
02
Check · Lookalike learning
We match you against the stores. already winning with bundles.
Your store gets compared to a curated library of peers: same vertical, similar catalog, similar price point. We learn from what's already working for them. If your peers don't agree on a strategy, we don't pretend they do.
03
Check · Reflection
AI proposes.Math disposes.
AI generates the bundle strategies. A deterministic gate then checks each one against hard rules. Strategies that fail get rewritten before you ever see them. No black-box. No "trust the model."
Coverage

Built for every major Shopify vertical
and every bundle type.

Three signals shape every recommendation. Three rules govern every output. This is the engineering most bundle apps don't build.
/// Industries we serve
Apparel & Fashion
4,500+ stores
Health & Wellness
3,500+ stores
Food & Beverage
2,500+ stores
Beauty & Skincare
2,000+ stores
Gifts & Specialty
2,000+ stores
Sporting & Fitness
2,000+ stores
Jewelry & Leather
2,000+ stores
Home & Garden
2,000+ stores
The platform

Strategy. Build. Proof.
In three moves.

Bundling becomes a managed program: the engine produces the strategy, ships the bundles, and proves the lift. You stay in control: approve every recommendation before it goes live.
01
We diagnose. Then we hand you a strategy.
Connect your store. The engine processes your data in two passes: an instant first recommendation while you're still on the install screen, and a comprehensive bundle revenue strategy delivered within 24 hours: basket analysis, cross-validated archetype, customer segments identified algorithmically, and 8–12 ranked bundle recommendations with projected impact.
  • Three to five findings: your specific revenue leaks, named
  • Customer segments identified algorithmically from your orders
  • 8–12 bundle recommendations across the 8-pillar framework
  • Bottom-up revenue projections with confidence labels
  • 90-day roadmap split into Launch · Expand · Optimize phases
02
You approve. The engine ships every bundle.
Once the strategy is signed off, the build engine takes over. Every bundle in the report (across every type) is created, named, priced, and deployed to your storefront with the right placement and seasonality logic baked in. No dev tickets, no spreadsheets, no theme surgery.
  • Fixed bundles, mix & match, build-your-own-box
  • Combined listings, conditional bundles, quantity breaks
  • FBT, gift boxes, mystery boxes, subscription bundles
  • Mobile QA, theme integration, checkout testing: handled
  • Seasonal activation/suppression rules deployed at the placement layer
03
We measure.  And prove the lift.
Most bundle apps show views, clicks, bundle revenue. That's vanity. We measure what your CFO would measure: AOV impact, LTV impact, attribution against your 90-day baseline, placement A/B by template. The numbers that justify renewal, not just a dashboard tile.
Receipts, not promises

Strategy. Build. Proof.
In three moves.

Real merchants. Real numbers. Real attribution windows.
Cove
FASHION
$4.4M
in bundle revenue. 3× AOV. In 9 months.
Order data, not gut, decided what to bundle. Their catalog already had the answer. We just read it.
Cross Digital
Pet Food
$1.1M
across 3 pet food brands.
BYOB plus subscription attach. The two levers most pet brands miss, combined.
Simplified
Home & lifestyle
$64→$124
AOV nearly doubled. $31K in 24 hours.
Right bundle, right placement. The lift came from where it appeared, not just what it offered.
/// bundle types we cover
"We used to dev-code custom bundles every time we needed a new one, expensive and time consuming. Now we launch in minutes."
Elite Athletic Gear
"Hands down the most responsive, supportive and detail-orientated app team we have ever worked with."
HoneyBug
"We wish we'd switched to Easy Bundles sooner. The product is so customizable and the support team is so incredible."
Arbor Made
The commitment

We put our work on the line. In writing.

We're tired of vague promises and "best-efforts" language. Before we start, we agree on an AOV lift target with you. If we don't hit it in 60 days, we keep optimizing, at zero additional cost, until we do.
Target AOV lift agreed in writing before we start
60-day clock starts on bundle launch, not contract signing
We keep optimizing free until target is hit. No cap.
No "best-efforts" language. No exit clauses. No upsell.
You own everything we build. No lock-in.
Get a free audit
60 Day AOV lift guarantee,
or we work for free.
Minimum 20% AOV lift measured against your 90-day baseline. Our customers average 34%. If we miss your target, we keep optimizing: no renegotiation, no upsell, no cap.
What the guarantee covers
SKU pairing strategy
Included
Full bundle build & launch
Included
Conversion copy & naming
Included
SKU pairing strategy
Included
30-day post-launch optimization
Included
*Lift measured on bundle-touched orders against your 90-day pre-launch baseline.
How we work

Diagnosis first.
Strategy second. Build third.

We never pitch a solution before we understand the problem. Most clients are surprised by what we find in the audit.
Day 0–1 · Free
Diagnostic + Strategy
Connect your store. An instant first recommendation appears while the engine is still loading. Within 24 hours, you receive a written bundle revenue strategy: findings, customer segments, 8–12 ranked recommendations, projected impact, and a 90-day roadmap. Before you spend a cent.
Weeks 2–5
Build & Ship
You approve. The engine ships every bundle in the strategy: naming, pricing, placement, seasonality logic, mobile QA, theme integration, checkout testing. You don't touch a line of code. Each bundle goes live with traceable order IDs as evidence.
Day 60 · Guaranteed
Launch + 60-day guarantee
We track AOV, attach rate, and conversion against your guaranteed lift target. If we miss, we keep working at zero cost until we hit. No cap. No renegotiation.
"The app is great, but the team behind it is even better. If you're looking for the
white glove treatment you won't find anywhere else, it's HERE.
— SANATÉ FILTROS
Common questions

Answered straight.
No marketing language.

Do I lose control of my bundling?
No. You approve every bundle, every recommendation, every change before it ships. The engine recommends. You decide. Most clients describe it as "having a senior bundling team that doesn't need managing."
What if I have an in-house team or agency?
We work alongside them. Your team owns brand and creative. We own the bundling math: pairing, pricing, placement, attach mechanics. Most clients say it's the cleanest division of labor they've found, not the messiest.
What does it cost?
Pricing is engagement-based, scoped to your catalog size and bundle complexity. Your free audit includes a transparent quote: no hidden fees, no usage gotchas. For most Shopify Plus merchants, the engagement pays for itself within the first 60 days.
How is this different from installing a bundling app?
An app gives you a bundle builder: a UI for configuring bundles you've already decided to make. We give you the strategy that goes into the builder: a written report identifying which bundles to build, for which customer segments, with what directionality, at what discount, in which season, with traceable order IDs as evidence. Then we ship them. The app is the tool. We bring the engine and the playbook from 8,000+ stores.
How does the recommendation engine actually work?
The engine reads three things: your order data, our reference library of stores already winning with bundles, and per-category patterns from $153M of bundle revenue. Three rules then govern the output: cross-validation between your storefront and your real sales data, lookalike learning from your closest peers, and a quality gate that filters AI-generated strategies before they ship. The deliverable: an instant first recommendation when you connect, a full written strategy within 24 hours.
What's different about your guarantee?
It's written. It has a number: 20% minimum lift, our customers average 34%. It has a deadline: 60 days from launch. And if we miss, we keep working with zero additional cost. No cap, no renegotiation, no upsell. Most "guarantees" in the app store are marketing copy. Ours has consequences.
Can you handle Shopify Plus complexity (B2B, subscriptions, custom checkout)?
Yes. We handle Plus-specific requirements: checkout extensibility, B2B catalogs, subscription apps (Recharge, Skio, Stay AI), markets and multi-currency, complex theme architecture. 500+ Shopify Plus merchants run on us today.