Every bundle a beauty brand could need on Shopify.
And the intelligence to know which one.

Routine builders, build-your-own boxes, shade-matched sets, salon-at-home kits, quantity breaks, gift boxes & more in one feature-packed Shopify bundle app.
Plus our expertise of working with 2000+ Shopify skincare & cosmetics stores to create bundles that drive on AOV & revenue.

A mosaic of live Shopify bundle storefronts, from concern-based routines and build-your-own-box flows to subscription bundles, all powered by Easy Bundles.Turn your beauty & skincare routines into a revenue machine with bundling intelligence
20%+
AOV lift, guaranteed
$220M+
In bundle revenue generated
4.9
On the Shopify App Store
2,000+
Beauty & skincare stores
Where to start

Cosmetics and skincare,
bundle a little differently.

Skincare filters by problems it solves, how & when.
Skincare filters by solutions, the how and when

The shopper arrives with something to fix or achieve a goal. Think fixing acne, getting firmer skin, night-time routines, baby care, pregnancy care and ingredients within i.e. retinol or the general no-nasties.

What bundles work?

Bules that help build routines, allow filtering by concern & occasion. Build your own fixed price bundles, routines builders, subscriptions (for loyal monthly users), quantity breaks, salon at home sets, product page upsell & more.

Cosmetics filters by their function & appearance
Cosmetics filters by their function and appearance

The shopper already know what they usually want. A shade, a concealer, a set of nails. Chosen by color, scent, size, texture & more.

What bundles work?

Product bundles with variant selection (shades, quantity), build-your-own-gift-boxes, fixed bundles, discovery & minis.

Bundles most Shopify beauty & skincare brands build

Eight bundles you can set up yourself today.

Every one of these, built using Easy Bundle Builder.

Build-Your-Own Bundle at a Discount

Build-Your-Own Bundle at a Discount

Dedicated bundle landing page. A pool of products, a count and category selection filters. Shoppers pick from a single or multiple categories. Gamified bundle cart or progress bar to push higher spends.

47% Of Every Beauty Bundle Built

Examples: Pick any 3 for $95 · Trio or Quintette · Buy 3 for 10% off, buy 5 for 20% off.

Gift Box Builders

Gift Box Builders

Fill the box, add the wrap, write the card. One of the most repeated requests we see, during Q4.

21% Of Beauty & Skincare Bundle Builds

Examples: Pick any 4 + Add a Gift Pouch

The Routine Set

Routine Builder

Cleanse, treat, moisturize, in order. One product per step, with the sequence doing the teaching.

35% Of Skincare Bundle Builds

Examples: PM Routine · Anti-aging Protocol · Curly Hair Regimen

Quantity Breaks

Quantity Breaks

Buy More Save More offers on the one product your customers genuinely run out of. No curation and no guessing at pairings: you are simply buying their next three months before a competitor does.

45% Of Cosmetics Bundle Builds

Examples: Buy 1 Get 10% off. Buy 2 Get 20% off. Buy 3 Get 30% off.

Salon at Home

Salon-at-Home

Sell accessories that complement your products OR sell consumables with your high value tools, to make customers keep coming back.

19% Of Cosmetic Bundle Builds

Examples: Gel Manicure Kit · Lash Application Kit · At-Home Facial Kit

Pre-Curated Bundle with Variant Selection

Pre-Curated Bundle with Variant Selection

Sell your top sellers or frequently bought together as one item, at a discount as visible savings. Add variants by shade or size. Easiest way to simplify shopper decision while giving them control.

42% Of Cosmetic Bundle Builds

Examples: Essentials Set · Bestsellers · Viral Kit.

Subscribe and Save

Subscribe & Save

The same bundle on a schedule, with the discount applying to every renewal rather than just the first order. Easy Bundle Builder is integrated with top subscription apps like Recharge, Loop and Appstle; simplifying your subscription program.

35% Of Beauty & Skincare Bundle Builds

Examples: Monthly Refill Trio · Subscribe and save 15% · Replenish every 30 days

Subscribe and Save

Mix & Match Bundles

Got multiple fragrances, colors or textures of a single product? Create a fun mix & match bundle where shoppers get create a bundle with no conditions.

33% Of Beauty & Skincare Builds

Examples: Build a box of 5 soaps · Create your perfume kit

Super-customizations

Beyond templates. Tell us what you need & we build it.

Our templates cover almost all beauty & skincare bundle requirements. But at times you'll want something unique. That's when you reach out & simply ask.

You could share one of these

A Figma file

The design your team already made.

A screenshot

Even one from another store you liked.

A link

A page you want your bundle to work like.

Custom bundle build created for a beauty and skincare brand with Easy Bundle Builder

“A builder where the shade picker only appears after the product is chosen.”

“One fixed bundle price that changes by country.”

“Swatches that take their color from the product image itself.”

“A gradient starting at exactly 50%, not 70%.”

“A builder where the shade picker only appears after the product is chosen.”

“One fixed bundle price that changes by country.”

“Swatches that take their color from the product image itself.”

“A gradient starting at exactly 50%, not 70%.”

3-Steps to Super-Customized Bundles

The ask

Free, and it takes a minute. Send the Figma, the screenshot or the link on chat. No brief to write, no forms.

The answer

Within a day, not a fortnight. We tell you straight away whether we can build it.

The build

Small changes are usually take a few hours. Bigger builds would be delivered mostly in 48 hours.

Simply install Easy Bundle Builder. Ask us in the in-app chat.

Try for free

Features: Easy Bundle Builder

Easy Bundle Builder features loved by beauty & skincare brands

Bundle Creation: AI & Manual

Tell the AI builder what you are after and it sets up the products, the discount and the layout. Prefer hands-on control? Build every step manually with templates, product pickers and discount rules.

AI setup
Idea to a working bundle in a few prompts
No code at any point
Or build it by hand
Full control over products, steps and rules
Templates for full-page, multi-step and product-page inline
Bundle creation with AI and manual setup
Recommendations on what to bundle
Bundle Recommendations Based on Your Data.
(We already know what works)

Recommendations on which bundles to build, grounded in what we have seen work across thousands of Shopify stores: the pairings, the pricing and the placements that actually move order value in your category.

Which products to bundle together, so you are not guessing at pairings
How to price and discount it, calibrated to your category rather than an industry average
Where to place it so shoppers actually see it
Designs & Super-Customizations: Bundles customised exactly as you imagined them.

Style every bundle yourself with no code, or tell us what you want and our team delivers it in a few hours.

Do it yourself, no code
Matches your theme, fonts and storefront colours out of the box
No-code control over layout, colours and detail
Promote bundles on product pages, landing pages, top navigation, hero banners and cart
Personalisation fields: names, dates, gift messages, photo uploads
Multi-language and multi-currency with Shopify Markets
Or have it built for you, in hours
Describe what you imagined and our team builds it
Bespoke design and custom logic via our SDKs, at no extra cost
Delivered in a few hours, not weeks of dev back-and-forth
Conversion-optimised layouts refined across thousands of live bundles
Design and customisation of bundles
Discounts and inventory handling
Discounts & Inventory: Powerful discounts. Painless inventory.

Every offer structure you need, and orders your fulfilment stack can process without a workaround.

The discount engine
Buy more, save more (tiered)
Buy X Get Y
Fixed bundle price
Add-ons and free gifts
Subscription pricing on every renewal
Percentage or fixed amount off
Collection-based discounts
Tiered price per item
Inventory that stays honest
Component-level sync in real time
Individual products at checkout, no bundle-SKU hacks
Clean orders your 3PL and pick-and-pack process as-is
Returns and exchanges keep working as they should
Built on Shopify’s native Cart Transformation
Analytics: See exactly which bundles drive revenue.

Not just store-wide numbers. Per-bundle performance, so you double down on what actually sells.

Per-bundle revenue, conversion, views and orders
Sources of bundle traffic, so you see where shoppers find each bundle
A per-product view of what sells inside every bundle
Compare periods and export in a click
Bundle Diagnostics to identify performance issues
Store AOV vs Bundle AOV
Compare periods and export in a click
Per-bundle analytics
yourstore.com/collections/all
your brand
Build your bundle
All Products
SAVE UP TO 20%
Build your own bundle
Pick any 3 or more. The more you add, the more you save.
Product one
+
Product two
+
Build your bundle →
Promoting your Bundle: Drive Traffic to Improve Bundle Performance

A bundle only delivers when shoppers discover it easily. Easy Bundle Builder comes with built-in settings to upsell your bundle to regular shoppers.

On the product page, inline under the buy button where intent is already highest
On collection pages, as a bundle card inside the grid, so browsers see it before they pick one item
In your navigation, as a Bundles menu link or a Build your bundle button on every page
On its own landing page, a real URL you can point ads, email and your Shopify menu at
Also included

Full-page & landing-page bundles · Product-page bundles · Pre-designed templates · Unlimited bundle steps · Category & filter tabs · Per-slot variant pickers · Combined listings · Add-on steps & free gifts · Subscription integrations · Shopify Markets · Developer SDK & API · Shopify POS

How we work with Shopify stores

Beyond the app:
A customer support team that brands rave about.

Need help setting up, got questions or need a complete AOV lift? We’re there.

Customized bundles within a few hours
Almost 24x7 customer support
Dedicated Slack channel for Plus stores
Bundle strategy audits with guaranteed AOV lift
We build your first bundle with you. On your theme, on a call, so the first one is right.

Book a discovery call

How we work with Shopify stores
“The app is great, but the team behind it is even better. If you’re looking for the white glove treatment, it’s here.”
— Sanaté Filtros
Real beauty brands.
Real bundle revenue.

Remedy Science

Skincare

43%

AOV Lift. $128K in bundle revenue

A protocol bundle builder that reads like a prescription pad

Marin Skincare

Personal Care · United States

$457K+

Lifetime bundle revenue from just 4 fixed bundles. 6,600+ bundles sold.

How two well-placed bundles outperformed a sprawling bundle catalog.

American Nail Care Brand

Skincare · United States

$ 7.7M

in bundle revenue from a salon-at-home kit builder

How a build-your-own gel nail set for beginners contributed to ~23% of store revenue.

What others said....
★★★★★

“This is a very powerful app with a wide range of features that go far beyond what you might initially expect. It’s flexible, versatile, and has been easy to adapt to our specific needs.”

Xlash
★★★★★

“Tested 20+ bundle apps. This one clearly is the best and the support is top level, answers in a few minutes.”

Nailova
★★★★★

“This is by far the best bundle builder I’ve tried. It’s really intuitive and the bundles have been really popular with our customers. The developers are also incredibly helpful!”

Gelous
★★★★★

“Great app delivering us awesome CVRs on the build your bundle and PDP bundles. Awesome customer support as well! Always ready to help us, even when we need help with extra requests”

Lash Glow

★★★★★

“A+ App. Not much else to say, other than you can make bundles really easily and there are no limitations, like with Shopify’s native bundle app for example. Also fairly priced.”

Lola’s Lashes

★★★★★

“I don’t understand how I did not find this app earlier. Easy to set up, pretty powerful features for BYOB and it is FULLY COMPATIBLE with Shopify market’s international pricing.”

Wink Formula

★★★★★

“This is a very powerful app with a wide range of features that go far beyond what you might initially expect. It’s flexible, versatile, and has been easy to adapt to our specific needs.”

Xlash

★★★★★

“Tested 20+ bundle apps. This one clearly is the best and the support is top level, answers in a few minutes.”

Nailova

★★★★★

“This is by far the best bundle builder I’ve tried. It’s really intuitive and the bundles have been really popular with our customers. The developers are also incredibly helpful!”

Gelous

★★★★★

“Great app delivering us awesome CVRs on the build your bundle and PDP bundles. Awesome customer support as well! Always ready to help us, even when we need help with extra requests”

Lash Glow

★★★★★

“A+ App. Not much else to say, other than you can make bundles really easily and there are no limitations, like with Shopify’s native bundle app for example. Also fairly priced.”

Lola’s Lashes

★★★★★

“I don’t understand how I did not find this app earlier. Easy to set up, pretty powerful features for BYOB and it is FULLY COMPATIBLE with Shopify market’s international pricing.”

Wink Formula

Bonus bundle ideas

Six Shopify bundles most skincare brands don’t think about.

AM PM In One Bundle

Sell the morning and the night in a single basket instead of half a day twice. One flow, each becomes a bundle step.

Complete the line

Offer the whole sub-range from the product page of any single member of it. The hero drags the slower products along with it.

The seasonal slot

The same place on your site, new products every month. Bundling as a standing campaign rather than a one-time build.

Active-ingredient sequencing

Retinol and acids arranged so they do not clash. The conditional bundle becomes advice rather than a discount, and it needs no markdown to justify itself.

Pregnancy and life-stage safe

A hard-filtered set that is worth full price precisely because someone knowledgeable chose what to leave out. Same logic for a teenager's first routine.

Look and occasion kits

Bridal, festival, everyday. Sold as an outcome rather than a product list, which makes it the most ad-shoppable bundle in beauty.

Discount strategies

Offers you can set on your beauty & skincare bundles

The bundle is the visual shape. The offer is what converts them.

01
Fixed price for any X products

Shoppers pick the container first. Trio, exactly three, $95. Quintette, exactly five, $149. Beauty merchants ask for this more than any percentage.

02
Percentage off on X quantity

A single floor. Three or more items, ten percent off. The simplest to explain and the easiest to run.

03
Progressive ladder

Each extra item unlocks a named reward. Ten percent, then fifteen plus free shipping. They can see what one more product is worth, which is why a ladder outperforms a flat threshold.

04
Buy X Get Y

Buy 3 products and get any 2 at 10% off. Or buy from X collection and get any product from Y collection at 40% off. All in a guided step-wise bundle.

05
Progressive free gifts

More items, more gifts, rather than a deeper discount. Two products earns one gift, four earns three. Costs you stock instead of margin, and it moves a slow line.

06
Cheapest items free

Pick five, the cheapest two are free. Close to a percentage mathematically, and considerably more generous to read. Common in fragrance and sample sets.

Common questions
Answered straight.
No marketing language.
What types of beauty and skincare bundles can be built with Easy Bundle Builder?
+
It covers the full range beauty stores actually sell: build-your-own bundles at a discount, gift box builders, routine builders (cleanse, treat, moisturize in sequence), quantity breaks, salon-at-home kits, pre-curated sets with shade or size selection, and subscribe-and-save refills. Each can live on a dedicated bundle landing page or as a product-page upsell. In short, if you can describe the beauty or skincare bundle, Easy Bundle Builder can build it.
What kind of discounts and offers can be run on beauty and skincare bundles?
+
The bundle is the shape; the offer is what converts. Options include a fixed price for any X products (a trio for $95, a quintette for $149), a percentage off at a quantity, a progressive ladder (10% off, then 15% plus free shipping), Buy X Get Y, progressive free gifts, or cheapest-items-free, which is popular for fragrance and sample sets. The discount can also be skipped entirely, letting a curated routine sell at full price.
Can shoppers pick shades or sizes in a bundle without creating hundreds of SKUs?
+
Yes, and this is exactly where cosmetic bundles tend to break in other tools. Easy Bundle Builder uses per-slot variant pickers, so a shopper selects a shade or size for each item without duplicating products into a new SKU for every combination. At checkout, each product is its own line item against its own inventory, so a shade-matched set stays one clean bundle.
Does Easy Bundle Builder support subscriptions for refills and replenishment?
+
Yes. Any bundle can run on a schedule as a subscribe-and-save, with the discount applying to every renewal rather than only the first order, which suits monthly refill trios and replenishment sets. It integrates with the leading subscription apps, Recharge, Loop, and Appstle, so it fits the subscription program already in place.
How easy is it to build a beauty or skincare bundle with Easy Bundle Builder?
+
It is quick, and no developer is needed. Describe the bundle to the AI builder and it sets up the products, the discount, and the layout, or build it step by step with templates and product pickers. Most stores go live fast, and for a bespoke design or custom logic the team builds it for you in a few hours, often on a call, so the first bundle is right.
How is Easy Bundle Builder different from other Shopify bundle apps?
+
Most Shopify bundle apps hand over the tool and leave the strategy to the merchant. Easy Bundle Builder pairs the app with expertise from 2,000+ beauty and skincare stores: which bundles to build, how to price them, and where to place them, plus a support team that will build the first bundle with you on your theme. It also covers more formats and discount types than single-purpose apps, so there is no stitching three tools together.
How much does Easy Bundle Builder cost?
+
Easy Bundle Builder is free to install, with a free plan that covers up to $500 in monthly bundle sales, so the first beauty bundle can go live at no cost. Paid plans scale with bundle revenue: Essential at $29/month, Growth at $49/month, and Scale at $99/month for higher-volume and Shopify Plus stores, each with a 15-day free trial.

The next move

Try Easy Bundle Builder for free & build your first beauty or skincare bundle.

The only Shopify bundle app that a store like you would need. Feature packed, stellar customer support & rated 4.9 stars.

Try for free