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Open a new revenue channel with Shopify gifting strategies  

Looking for innovative ways to unlock more revenue for your online store? It’s time to go beyond gift cards and set up gifting experiences and we’re here to help. 

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Did you know?

Brands that are using gifting strategically across the customer purchase lifecycle have opened new opportunities to scale their business. 

2X
increase in Gifting AOV
~27%
increase in Gifting Revenue
$130+
increase in customer acquisition via gift receipts
Read success stories
Read success stories

What is gifting?

5K+
Merchants using our Apps
$2.06m
Combined Revenue made from our Apps
226
5 Star Reviews on Shopify App Store

Gifting is a self-perpetuating system of reciprocity that creates an enormous demand for consumer goods and is commonly seen in the form of gift cards and cashback. 

The strategy creates an opportunity for brands to acquire, engage and winback customers by creating positive shopping experiences. 

5K+
Merchants using our Apps
$2.06m
Combined Revenue made from our Apps
226
5 Star Reviews on Shopify App Store
5K+
Merchants using our Apps
$2.06m
Combined Revenue made from our Apps
226
5 Star Reviews on Shopify App Store

Why set up gifting strategies?  

Gifting connects the dots between what people want, their friends and family, and the brands they want to engage with. A strategy that goes beyond setting up Shopify gift cards can help you: 

• Open a new revenue channel
• Acquire new customers
• Delight customers
• Boost customer loyalty

5K+
Merchants using our Apps
$2.06m
Combined Revenue made from our Apps
226
5 Star Reviews on Shopify App Store

What are the types of gifting strategies we recommend to Shopify stores?  

If you thought about gifting as an add-on alone to the purchases made on your store, we’re about to change your mind with how we use gifting to help brands grow. 

Gift wraps and gift boxes 

Imagine saving customers the hassle of having to box or gift wrap the orders for their loved ones! 

Set up premium gift wrapping and gift box services at a nominal amount before checkout to offer a complete gift shopping experience. 

Impact

~27%
Increased AOV
1.2X
Increased Revenue
Explore the app

Customizable branded gift cards 

Nearly 50% of consumers purchase gift cards for the gifting convenience they offer but the lack of customization removes the personal touch. 

From the face of the card to the messages and more, we help you set up customizable and branded gift cards.

Impact

2X
Increase in repeat purchases
40%
Higher conversions
Explore the app

Gift set and bundles 

Make it easier for customers to shop for gifts based on occasions, trends, seasons, utility and other themes with pre-curated gift sets. 

Or offer a build your own gift box experience that lets them carefully pick every time they’d like to add to the gift being purchased.

Impact

15%
Increase in upsells
3X
Higher Conversions
Explore the app

Gift guides, quizzes and finder 

Help an undecided shopper find the right products for gifting by creating gift guides, interactive quizzes or setting up a gift finder. 

Understand consumers interests, preferences, budget and other parameters to recommend the right set of gifting items from your store.

Impact

2X
Increase in items per order
4X
Faster moving inventory
Explore the app

Season-special gift curations 

Make the most of moment marketing by setting up seasonal gifting landing pages to promote a curation of products from your store. 

From BFCM, Thanksgiving, Christmas, Halloween and more, tap into the purchase-ready mindset of consumers.

Impact

3X
Increase in items per order on average
2X
Sales of the same products
Explore the app

Personalized gift messages

Let customers add a personal touch to the gifts purchased on your store to deliver a positive recipient experience. 

Enable them to add text and video messages to the order, or send custom greeting cards based on the occasion.

Impact

23%
Increase in Upsell
1.7X
Boost in customer loyalty
Explore the app

Personalized gifts 

The personalized gifting market is estimated to grow at a CAGR of 8.35% between 2023 and 2028. 

Make the most of this consumer preference by offering named gift boxes, engraving on products and other customizations.

Impact

3X
Increase in items per order on average
2X
Sales of the same products
Explore the app

Gift upsell and cross-sell

 Set up an upsell strategy to recommend items that offer more value as compared to the item in the cart at a marginal cost difference. 

Or cross-sell items that compliment the product in cart to encourage purchasing a ‘complete gift’. 

Impact

23%
Increase in Upsell
1.7X
Boost in customer loyalty
Explore the app

Gift delivery scheduler

 Give customers the ability to schedule gifts for timely deliveries and secure your future orders at the same time. Win-win! 

Set up a delivery scheduler that lets customers set a time and date that suits the occasion for the surprise.

Impact

3X
Increase in items per order on average
2X
Sales of the same products
Explore the app

Our approach to setting up a gifting strategy 

One size does not fit all and that’s why our team of Shopify experts take a strategic approach to setting up the above gifting strategies. 

Kick-off meeting

Our Shopify experts get on a discovery call to understand your brand, its challenges and goals. 

Market research 

We then deep dive into your audience segments and competitors to find gifting opportunities. 

Proposed plan

The team creates a plan and shortlists gifting strategies best suited for your brand’s target audience. 

Measure and optimize

Our team continually monitors the performance of the gifting strategies and optimizes them for higher ROI. 

Implementation

We find the best Shopify apps and solutions to set up the gifting strategy, including integrations. 

Integrations

We help you set up custom integrations with the best Shopify apps in order to create seamless shopping experiences that create more opportunities to increase AOV.

Migration

No matter which apps you’re currently using on the store, we’ll also help you migrate to solutions that help set up our strategies to increase AOV.

Support and success

Engage with our ecosystem partners and unlock product integrations and co-marketing opportunities targeted to 5K+ merchants.

Our experts have helped thousands of brands succeed

Gigawatt Coffee Roasters
If you are looking for a gift card app that is easy to use and has a ton of features, this is it!

The customer service is outstanding. We had a customer reach out with some questions that I wasn't sure of how to answer. I immediately reached out via chat support to Sid, and received a response within 5 minutes that solved my issue. Thank you for a wonderfully designed app and for superb customer service!

20K+
Gift Cards Issued
The Glam Kit
After doing research on so many "build your own bundle" apps on the shopify store.

This app hands down is the best one out there! They understand what small businesses are looking for and the app is super intuitive. Surya was very helpful and super patient with us on our onboarding call. If you're looking to add a custom "build your own bundle" feature to your website. You need to get this app! You won't regret it!!!

$50K+
Bundles Sold

Turn gifting into a strategy to acquire, engage and retain customers 

Speak to our experts to explore how your Shopify store can leverage gifting for business growth. 

Contact Us

Frequently Asked Questions

Is there a gift option on Shopify? 

To add gifting options on your store, you need a Shopify app like GiftKart. It enables you to set up multiple gift cards, offer gift wrapping and gift box options, and give customers the ability to add heartfelt gift messages along with the order. 

What are gift cards on Shopify? 

A gift card is a special type of product that can be used as payment toward future orders from your online store. While the basic gift card feature is available on all Shopify subscription plans, using an app like GiftKart helps you use this powerful tool for not just making more sales, but to also boost customer retention and winback buyers. 

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